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Invicta Performance

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Branding and Content

Overview

Luke Gilbert needed one thing. A revised brand identity and a clear outline of marketing strategy for his rebrand. We done this to amplify his digital presence and create more leads. We also needed a strictured content production plan for his social channels that had a great sales funnel and structure.

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The challenge

When Luke wanted to transition into the elite tier of personal coaching, we didn't just give him tips. We built a market-dominating identity. Challenges involved precise material accuracy, consistent branding, balanced proportions, and creating realistic mockups showcasing true design intent. We also designed a strcuture for content so that we can get mor leads and more eyes on Luke.

A woman with long hair poses against a backdrop of flames, highlighting her silhouette and the fiery scene behind her.

The solution

We didn't just improve Luke's Instagram; we built a digital presence that sells for him before he picks up the phone. We refined his visual identity to be sleek and undeniable, establishing immediate trust. His brand now carries the authority of a true professional. We built a digital presence that does the selling before Luke even picks up the phone. By refining his visual identity into something sleek and undeniable, we bypassed the noise to establish immediate trust and absolute authority.